The BCG Matrix is an important tool in choosing irrespective of whether a company need to spend or divest in its strategic business units. The matrix requires placing the strategic small business units of a business in one of four groups; question marks, stars, puppies and funds cows. A https://case-study-solution20378.pointblog.net/helping-the-others-realize-the-advantages-of-case-study-solution-79112301